The world of Jamelia just seems to be getting better and better.
She sings in the new Band Aid song, has become the first black woman to front lingerie firm Pretty Polly, and has now signed a £250,000 deal to promote Reebok.
The Birmingham-born single mother will also be acting as a fashion consultant to the sports firm.
The 23-year-old will be the face of Reebok's European campaign and joins an impressive list of music stars brought in to boost the firm's sales.
She said: "It's great to have the chance to work with people like 50 (Cent), Jay-Z and Pharrell (Williams).
"I love these new styles, I live in sportswear and I'm thrilled with the new collection."
Reebok's UK marketing director Michael Price said Jamelia's musical pedigree was not the only thing she brought to the company.
He said: "We've signed the UK's biggest and most beautiful music and fashion icon for young women.
"Plus she has the longest legs in showbiz, helping this campaign really kick some butt."
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