Brad Pitt may have had a change of image since hooking up with Angelina Jolie, but the long beard and jet-black hair appear to be affecting his female fan base.
But will it affect the box office takings of his new movie?
Brad, who scored a worldwide smash with his black comedy Mr And Mrs Smith last year, stars in his first western this summer, Jessie James.
Test audiences loved the movie - but hated the poster. Guess why? Yes, it's the beard.
However there is good news girls, Brad is going blonde all over again. Swoon...
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