Hip-hop star Snoop Dogg is dropping his ultra-cool image... for a hot one.
The rapper is so hungry for fame, he's now launched his own brand of hot dog.
The foot-long Snoop Doggs - yes, a foot long - come specially packaged in rapper wrappers.
"Imagine a long, skinny hot dog just like Snoop," his brother and business manager Bing Worthington said.
Set to hit US supermarkets in January, we're wondering who'll have the stomach for it?
In the past, the rapper, record producer and actor tried to launch his own clothing line Snoop Dogg Wear, but, sadly, it didn't work.
Let's hope his new fast-food venture, launched with partners Franco Petrucci and Jeff Earp, doesn't go belly-up.
But he's not the first hip-hop musician to go into the snack food business - rappers Lil'Jon and Ice-T also have their own energy drinks.
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